Nice, France, saw the dedication yesterday of a new kiosque for newspaper and magazines next to the local courthouse in the Old City. It is remarkable to note how many local leaders are reported to have attended the event, and to realize that the city has been working to renovate a number of important kiosques around town. So far, seven have been done.
The real question is how big a difference this makes for the value proposition of printed newspapers and magazines. It would be interesting to see what impace the new structures has on both sales and image.
Saturday, June 16, 2007
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